Pai: Organic Solutions for Sensitive Skin

Give your skin a natural boost with Pai – the British organic skincare range created especially for sensitive and problem skin.

With over 2 million people in the UK sensitised to one or more ingredients in their cosmetics, finding clean, gentle and high performance products has never been more important.

The exquisite Pai collection is made from only the highest grade, natural-active ingredients with proven therapeutic properties.

Pai provides an alternative to synthetic based products without compromising on the high performance required for radiant skin; an ethos that has won over a host of A-list supporters including Natalie Portman.

A History

 Founded in 2007, Pai is the brainchild of ex-PR guru Sarah Brown, who created the range after years of battling skin allergies.

Sarah says: “I struggled to find any skincare ranges or treatments that I could tolerate and became increasingly disillusioned with the number of products claiming to be ‘organic’ that weren’t certified and still contained a raft of harsh chemicals and irritants.”

“I came to the task of creating Pai with the mindset of a frustrated consumer and fixed all the things that bothered me about other products I’d tried on my sensitive skin and rejected.”

Six years on and Pai has become an international brand, receiving stellar write-ups from the world’s most respected beauty editors and bringing skin confidence to thousands of sensitive souls every day.

In 2011, Pai successfully launched Pai Professional; the first range of certified organic salon products and Facial treatments formulated especially for sensitive skin.

A Philosophy

Pai’s commitment to sensitive skin means the range is:

Certified Organic. Pai products are independently certified by the Soil Association.

Chemical and Irritant-Free. Pai takes a precautionary approach to ingredients and avoids irritants and controversial chemicals such as Parabens, Alcohol and Phenoxyethanol.